Focus On: Earth Labs, LLC.

The number-one philosophy at Earth Labs in downtown Traverse City is “Support the body so it can heal itself.” In 2019, after a decade of providing one-on-one health coaching, Kaycie Noble took the leap and created Earth Labs, LLC, a wellness center offering mind and body transformations through the use of sound, light, frequency, and more. 

Rainbow Resources

If you could illuminate your home with cascading fragments of prismatic light, why wouldn’t you? Stained glass windows aren’t just for cathedrals anymore! Glasswork adds a classic flair to interior design and becomes a conversation piece, but most importantly, it is a novel home element that cannot be replicated. A great deal of craftsmanship went into the ornate details of old houses, and perhaps it’s time we brought that practice back.

Focus On: Mrs O’s Crap Shack

Just outside Traverse City, you’ll find a little-known shop called Mrs. O’s Crap Shack. The Shack, as it is lovingly known among its admirers, is a consignment store in Interlochen specializing in the adage that “one person's junk (crap) is another person's treasure.”

Focus On: Ledge Craft Lane

Ledge Craft Lane is an artisans nonprofit that includes over 50 local juried artists. Taking the time to meet each vendor to see what they create allows Ledge Craft Lane to ensure that what they offer is unique and in tune with what they know their visitors will enjoy.

Focus On: Brush Up Pottery and Art Studio

Previously, the focus at Brush Up Pottery was painting on canvas. Borchard quickly realized that the interest in canvas painting was beginning to wane; if she was going to keep the business alive, the focus needed to shift. With research, she found that pottery – from “throwing” it on a wheel to painting precast ceramic items – is a creative medium that has continued to be popular. So, she decided to focus on pottery with other media like wood and canvas, offering variety to fill the gaps.

Focus On: Fortino’s General Store

When Fortino’s General Store, located in the middle of Grand Haven’s main shopping district, went on the market in late 2014, the city held its collective breath. People worried about what might become of this beloved institution that had thrived for 103 years and three generations in the same family.

Focus On: MI Jerky Company

Fayling began working on the next steps: a sales plan, website, and recipes. He already enjoyed creating his beef jerky, so now it was time to step it up. He had done extensive research before leaving his job, so things fell into place pretty quickly.

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